Tuesday, June 3, 2008 – 1:00 p.m. to 2:30 p.m. @ NMC's University Center Campus, Room 212

“How to Create Benchmarks for Naming Opportunities”

This 90-minute webconference is applicable to any entry to mid-level professional in a fund development and nonprofit management position.

The use of benchmarks can assist in setting realistic price tags on naming opportunities. Explore why benchmarking your naming opportunities is critically important in today’s marketplace. Learn how to use current market value information to develop and evaluate the information and improve the effectiveness of the decision-making process.

About the presenter: Terry Burton, independent researchers and analyst, author and co-founder of iWave.com

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